Red Javelin Communications, Inc.
Contact Networks Profiled As a Next Generation Enterprise Tool in New Book Titled “How to Succeed In the Enterprise Software Market
Boston, MA – September 16, 2005 - Contact Networks (www.contactnetworks.com), a leader in enterprise relationship search applications, announced today that the company and its software has been profiled in “How to Succeed in the Enterprise Software Market” as an example of successful enterprise software that taps into employees’ relationship networks and assimilates well with existing CRM and SFA solutions.
Craig LeClair, the author of the book, writes “They [Contact Networks] build bridges to the existing CRM environment, have strong technology leverage and offer a complete solution. Indded, part of Contact Networks value is increasing adoption for struggling CRM and SFA projects. Ultimately, … the customer will want to integrate the social contacts information with the overall enterprise view of the customer.”
The book also quotes research firm’s AMR analyst Laura Preslan’s 2004 report that states, “Social networking tools like Contact Network provide ways to maximize the value of an organization’s Rolodex. These tools don’t replace SFA, they increase adoption by improving the usefulness of the tools.”
“We are proud to be highlighted as a success case in this important book on the enterprise software market,” said Geoffrey Hyatt, CEO of Contact Networks. “Having software that is easy to deploy, automates data entry, and is compatible with existing CRM and SFA tools is mandatory in our enterprise relationship search market. Companies with and without CRM are looking for valuable tools to improve their sales success, and Contact Networks is proven to do that.”
About Contact Networks
Contact Networks is a premier provider of next generation enterprise relationship search solutions. The ContactNet application transforms employee contacts into a trusted enterprise resource. It enables an organization to securely access and efficiently utilize the relationships and social networks that employees have with outside contacts and companies. Sales and client development teams discover new introductions to target accounts. For more information, visit www.contactnetworks.com or call 617.305.7961.